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Kevin Ken added blog Networking
2026-08-11 15:45:16 -

Crypto KOL Marketing vs Paid Advertising: Which Works Better?
Keeping that attention, earning trust, and turning it into actual users is where things get harder. For Web3 projects planning their growth strategy, two common options are crypto KOL marketing and paid advertising. Both can generate visibility, but they work in very different ways. Paid advertising gives projects control over where and when their ads appear. Crypto KOL marketing, on the other...

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Kevin Ken added blog Networking
2026-06-13 04:38:21 -

How Discord Marketing Creates Organic Community Growth
Community growth is one of the most important success factors in the Web3 industry. In crypto, projects do not succeed through advertisements alone. They grow through: Community participation Social engagement Investor trust Organic discussions Ecosystem involvement This is exactly why Discord Marketing has become a core part of modern Web3 Marketing strategies. Today, Discord is...

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