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TEREA Tobacco Sticks represent a fundamental redesign of how IQOS works. Instead of a blade inside the device that heats the stick from outside, TEREA moves the heating element inside the stick itself. A stainless steel SmartCore induction element sits within each TEREA stick and is activated by the IQOS ILUMA device through electromagnetic induction, heating real tobacco from the inside without any combustion. No flame, no ash, no blade to clean, and no residue left in the device after use. Each pack contains 20 sticks, each delivering up to 14 puffs or approximately six minutes of use. The full TEREA range spans 16 variants across three clearly defined sub-ranges: Classic Tobacco, in six intensities from light Silver to full Russet; four Menthol options, including the widely popular TEREA Blue; and six Pearl variants with a clickable flavour capsule built into the filter. TEREA Tobacco Sticks are compatible exclusively with IQOS ILUMA and ILUMA i devices. At a glance: 16 variants across Classic Tobacco, Menthol, and Pearl ranges Compatible exclusively with IQOS ILUMA and ILUMA i devices No cleaning required – heating element is inside the stick Up to 14 puffs or approximately 6 minutes per stick Each pack contains 20 sticks at £6.95 No combustion, no smoke, no ash How TEREA Sticks Work Real Tobacco, Heated, Not Burned Every TEREA stick contains real processed tobacco, not e-liquid, not synthetic flavouring, not a nicotine salt formula. The tobacco is heated to a controlled temperature that produces an aerosol without reaching combustion. The result is a tobacco experience that comes from actual tobacco leaf rather than a manufactured substitute. Heating Element Is Inside the Stick Unlike earlier IQOS generations that used a blade in the device to heat the stick from the outside, TEREA moves the stainless steel SmartCore heating element into the stick itself. The IQOS ILUMA activates it by induction through the outside of the stick without any direct contact. There is no blade, no piercing, and no insertion friction; the stick drops in cleanly every time. No Cleaning Required Because the heating element never contacts the device interior and the stick is sealed, there is no residue deposited inside the IQOS ILUMA after use. With older IQOS devices and HEETS, the blade required regular cleaning to maintain performance. TEREA eliminates that entirely. Remove the used stick and insert the next one. 14 Puffs or 6 Minutes Per Stick Each TEREA Tobacco Stick delivers up to 14 puffs or approximately six minutes of use, whichever comes first. The IQOS ILUMA device monitors usage and provides feedback when the stick is nearly finished. This is consistent across all 16 TEREA variants regardless of the flavour profile. No Combustion, No Smoke, No Ash TEREA is a heated tobacco product in which the tobacco is warmed, not ignited. There is no smoke, no ash, and no open flame at any point during use. The aerosol produced is different in composition from cigarette smoke, which is the core purpose of the heated tobacco category as an alternative to smoking. Registered for UK Sale Under TRPR All TEREA Tobacco Sticks sold in the UK are registered under the Tobacco and Related Products Regulations (TRPR). Products are available only to buyers aged 18 and over. The Three TEREA Ranges Classic Tobacco: Six Intensity Levels The Classic range is the foundation of the TEREA Sticks collection: real tobacco with no menthol or flavour capsule, available in six intensities from light to full. Silver is the lightest and most delicate option, suited to those who prefer a minimal tobacco presence. The range progresses through Yellow, Sienna and Amber in the medium territory, with Teak offering a fuller, slightly woody character and Russet delivering the most robust and full-bodied tobacco in the entire TEREA collection. For vapers transitioning from cigarettes, the Classic range is the most direct comparison to a traditional tobacco smoking experience. Menthol: Four Cooling Options Four TEREA Tobacco Sticks use menthol as a core part of the experience. TEREA Blue is the primary menthol variant, a balanced combination of menthol and tobacco that has become the most widely purchased option in the TEREA range overall. Green offers a lighter menthol profile with a cleaner, more delicate cooling character. Mauve introduces a subtle berry note alongside the menthol for a slightly softer, less sharp cooling exhale. Turquoise delivers the freshest, most direct mint menthol in the range, the sharpest cooling option of the four. TEREA Blue Sticks are among the Best Sellers Smoking Accessories in the heated tobacco category. Pearl: Six Flavour Capsule Variants The Pearl range adds a flavour capsule to the filter of each stick. Squeezing or clicking the capsule mid-use releases a concentrated burst of additional flavour into the draw. The six Pearl variants cover menthol, berry menthol, citrus, aromatic berry, menthol/citrus combination, and lavender/herbal profiles. The capsule mechanism gives Pearl users the option of using the stick as a standard tobacco experience before or without the capsule, or activating it at any point during use for an immediate flavour shift. Complete TEREA Flavour Guide Variant Range What to Expect Silver Classic Tobacco The lightest TEREA delicate, clean tobacco with a smooth, gentle finish Yellow Classic Tobacco Light golden tobacco, slightly warmer and richer than Silver Sienna Classic Tobacco Medium-bodied tobacco with a balanced, rounded character throughout Amber Classic Tobacco Fuller tobacco with a warm depth and a slightly richer medium intensity Teak Classic Tobacco Full-bodied tobacco with a woody, dark, and slightly earthy character Russet Classic Tobacco The most robust TEREA deep, full, and strong tobacco from first to last Blue Menthol Menthol balanced with tobacco, the most popular TEREA Blue Tobacco Sticks variant Twilight Pearl Pearl Tobacco with a clickable menthol capsule for a cooling burst at any point Compatible IQOS Devices Device Compatible With TEREA Notes IQOS ILUMA Yes Standard ILUMA the primary TEREA device IQOS ILUMA i Yes Updated ILUMA with additional features IQOS ILUMA Prime Yes Premium ILUMA with leather finish IQOS ILUMA One Yes Single-use session version, compact format IQOS 3 DUO No Uses HEETS not compatible with TEREA IQOS 3 Multi No Uses HEETS not compatible with TEREA IQOS 2.4 Plus No Uses HEETS not compatible with TEREA If you own an older IQOS device, you need to upgrade to any ILUMA version before TEREA Sticks will work. Browse the full IQOS range for compatible devices. How To Use TEREA Sticks Ensure your IQOS ILUMA device is charged before starting. A full charge typically supports multiple sessions. Open the holder cap on the IQOS ILUMA device. Insert a TEREA Tobacco Stick into the holder with the tobacco end facing down. Do not force it. Close the cap and press the button to begin the heating cycle. Wait for the device to vibrate and the light indicator to confirm it is ready. This typically takes around 20 seconds. Draw slowly and steadily for up to 14 puffs or approximately 6 minutes. For Pearl variants, squeeze the capsule in the filter at any point during use to release the additional flavour. When the session ends, open the cap and remove the used stick. No cleaning is required. Insert the next TEREA stick whenever you are ready. Frequently Asked Questions What are TEREA Sticks? + TEREA Tobacco Sticks are real tobacco sticks for IQOS ILUMA devices heated by induction from inside the stick rather than by an external blade, producing tobacco aerosol without combustion. What is special about TEREA Blue? + TEREA Blue is a balanced menthol-and-tobacco variant and the most widely purchased TEREA flavour in the UK, suited to those who want a cool menthol finish alongside the tobacco base. Are TEREA Sticks compatible with all IQOS devices? + No, TEREA Tobacco Sticks are compatible only with IQOS ILUMA and ILUMA i. They do not fit any earlier IQOS device that uses HEETS. Can I use HEETS in an IQOS ILUMA? + No. HEETS are designed for older IQOS devices and will not function in IQOS ILUMA. ILUMA uses TEREA Sticks only. What is the Pearl range? + Pearl TEREA Sticks include a clickable flavour capsule in the filter. Squeeze it during use to release a burst of additional flavour at any point in the session. How many puffs does each TEREA stick give? + Up to 14 puffs or approximately 6 minutes per stick, whichever comes first consistent across all 16 variants. Do TEREA Sticks need cleaning after use? + No, because the heating element is inside the stick and does not contact the device, there is no residue in the IQOS ILUMA after use. Which TEREA variant is the lightest? + TEREA Silver is the lightest Classic Tobacco variant. For menthol, TEREA Green delivers the lightest cooling experience of the four menthol options. Which TEREA is the strongest tobacco? + TEREA Russet is the fullest and most robust tobacco in the Classic range, the deepest, most intense tobacco experience in the collection. Are TEREA Sticks regulated in the UK? + Yes, all TEREA Tobacco Sticks sold in the UK are registered under TRPR regulations. Available only to buyers aged 18 and over. How many sticks come in a pack? + Each pack contains 20 TEREA Sticks at £6.95 per pack, consistent across all 16 variants in the range. What smoking accessories pair with TEREA? + Browse Smoking Accessories for compatible accessories available alongside the TEREA Sticks range.