Why Your CRM Keeps Failing You (And What I Learned Running Sales Solo for Three Years)
I spent three years running growth for an early-stage company where I was, on any given week, the marketer, the salesperson, and the person answering support tickets at 11pm. I tried five different CRMs in that time. Every single one of them was built on the same wrong assumption: that I had a team.
I did not. And if you are reading this, there is a good chance you do not either.
This is...
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